Case Study
June 3, 2020

Joseph Industries' Project Delivery for Dubai Arena: Enhancing Aesthetics with Powder Coated Aluminium Panels

This case study showcases our role in the Jumeirah Marsa Al Arab project, a testament to our team's capabilities in scaling our services and accommodating diverse BIM needs. Starting with a small drywall package, we gradually expanded our scope, providing BIM modeling services for a multitude of elements including architecture, structure, interior design, and joinery for both the main contractor and multiple subcontractors.


Joseph Industries, is a sub-contracting job coating company engaged in PVDF Coating, Powder Coating, Wet Coating, PVDF Coating & Wood finish sublimations process, we successfully completed a project for Dubai Arena, also known as Coca-Cola Arena, located in the vibrant City Walk of Dubai. The collaboration aimed to enhance the aesthetics of the arena by powder coated aluminium panels in various colors. This case study highlights JosephIndustries' contribution to the project, showcasing their expertise in Coating solutions and their commitment to elevating the visual appeal of iconic structures.

Understanding Dubai Arena: The Entertainment Hub of Dubai

Dubai Arena, known as Coca-Cola Arena due to a sponsorship agreement, stands as a premier entertainment venue in Dubai's popular City Walk. The arena hosts a wide range of events, including concerts, sporting events, conferences, and exhibitions. With its state-of-the-art facilities and a seating capacity of over 17,000, Dubai Arena attracts both local and international audiences.

Joseph Industries' Scope of Work: Powder Coated Aluminium Panels

Joseph Industries was entrusted to powder coating of aluminium panels for Dubai Arena. Powder coating is a process where a protective and decorative layer of paint is applied to aluminium surfaces, enhancing their durability and visual appeal. The panels were designed to complement the architecture and ambiance of the arena, elevating its overall aesthetic impact.

Meticulous Planning and Design

Joseph Industries commenced the project with meticulous planning and design. Collaborating closely with the aluminium fabricators to ensure consistency of colour, appearance, durability etc. for the facades.The product selected to the factors such as color scheme, durability, and weather resistance were taken into consideration to ensure the panels would meet the arena's specific needs.

Powder Coated Aluminium Panels: Aesthetic Excellence and Durability

Joseph Industries' powder coated aluminium panels brought aesthetic excellence and durability to Dubai Arena. The range of colors available in powder coating allowed for customization and flexibility, ensuring the panels complemented the arena's overall design concept.

Collaborative Approach and Quality Assurance

Throughout the project, Joseph Industries committed to collaborating with aluminium fabricators to ensure consistency of the colour, apprearance, durability etc. for the facaces. The company's experienced team of professionals ensured precision in the process, adhering to strict quality assurance protocols. This attention to detail resulted in a flawless finish that met the high standards expected of an iconic entertainment venue like Dubai Arena.
Joseph Industries successfully delivered powder coated aluminium panels for Dubai Arena, enhancing its visual appeal and durability. The company's expertise in construction, combined with a collaborative approach and commitment to quality, ensured the seamless integration of the panels with the arena's architecture. The completion of this project stands as a testament to Joseph Industries' ability to deliver visually stunning and durable solutions that enhance the aesthetics of iconic structures like Dubai Arena.

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